Brad Hokanson

  • Professor of Graphic Design; Design Graduate Program Director, University of Minnesota

scholar.google.com/citations?user=7SBmBU0AAAAJ

orcid.org/0000-0002-6911-2057

Impact Metrics
1,443
Total Citations
4
PR Journals
17
h-index
26
i10-index
0
Top Conf
10
Other Works
Awards & Honors
President, Association for Educational Communications and Technology (AECT)

Association for Educational Communications and Technology (AECT)

2016
AECT Presidential Award

Association for Educational Communications and Technology (AECT)

2014
Outstanding Teaching Award

College of Design, University of Minnesota

2008
Past Positions

Mertie Buckman Professor of Design Education, University of Minnesota

2016–2021

President, Association for Educational Communications and Technology (AECT)

2016–2017

Associate Dean for Research and Outreach, College of Design, University of Minnesota

1999–2015
Education
BA, Art
Carleton College
M.Arch., Architecture
University of Minnesota
MAUD (Urban Design), Urban Design
Harvard University
Biography

Brad Hokanson is a Professor of Graphic Design at the University of Minnesota’s College of Design and serves as Design Graduate Program Director. His scholarship centers on creativity, creative problem solving, and instructional/learning design. He has taught a long-running Creative Problem Solving course (including large‑scale MOOCs), and previously served as Associate Dean for Research and Outreach in the College of Design. Hokanson holds degrees in Art (Carleton College), Architecture (University of Minnesota), Urban Design (Harvard University), and a Ph.D. in Instructional Technology (University of Minnesota). He was President of the Association for Educational Communications and Technology (AECT) in 2016–2017 and later served as Interim President in 2020.

Theories & Frameworks
Role‑Based Design framework

A design perspective for instructional design that highlights distinct designer roles—artist, architect, engineer, and craftsperson—to spur innovation and creativity in design processes and outcomes.

Introduced: 2008
Design/Creativity Loops (DCL) model

A conceptual model overlaying stages of creative thinking on iterative instructional design processes (e.g., ADDIE), proposing that routine design tasks trigger looping mental excursions that create opportunities for creativity.

Introduced: 2012
Research Interests
  • Creativity
  • Critical Thinking
  • Design Theory in Instructional Design
  • Digital Media
  • Learning Experience Design (LXD)
Peer-reviewed Journal Articles & Top Conference Papers
4

Thinking Skills and Creativity • Journal

Brad Hokanson

Using the Torrance Tests of Creative Thinking (TTCT) Figural Form A with 1,744 Minnesota students (8th and 11th grades), the study examined gender differences on TTCT subtests. One‑way ANOVAs indicated females outperformed males on most subtests at both grade levels, with exceptions (e.g., no significant differences for 8th‑grade fluency; no differences for 11th‑grade fluency and originality). Educational implications and directions for future research are discussed.

Clothing and Textiles Research Journal • Journal

Brad Hokanson

This longitudinal study examined short‑ and long‑term effects of an undergraduate creative problem‑solving course on students’ creativity using TTCT measures. With 45 retail merchandising majors, results showed significant gains in divergent thinking following course participation and evidence of sustained effects over time, supporting the value of structured creativity training within the curriculum.

Educational Technology Research and Development • Journal

Brad Hokanson

This article proposes the Design/Creativity Loops (DCL) model connecting creativity with instructional design practice. It conceptualizes iterative problem‑solving cycles that include stages of creative thinking overlaid on ADDIE, arguing that routine design tasks trigger mental excursions that afford creative opportunities. The paper situates the model in relevant literature and discusses implications for design processes and the preparation of instructional designers.

Computers in Human Behavior • Journal

Brad Hokanson

Despite a history of only marginal gains from educational technology, many organizations continue to invest in computers. This paper examines critiques of computer use in education, considers historical responses to technological trends in schools, and relates instructional approaches to expected outcomes. Two approaches—representational and generative—are described to identify ways computers can function as cognitive media that support higher quality instruction and learning.

Other Works
10

Springer • Book

Brad Hokanson

Edited volume integrating transdisciplinary perspectives on Learning Experience Design (LXD), with forward‑looking methodologies, case studies, and trends that explore the future evolution of LXD across education and allied domains.

Springer Nature Switzerland AG • Book

Brad Hokanson

This edited book advances formative design for learning—bringing together design thinking, growth mindset, and community to reimagine learning experiences. Chapters span theory, research, and practical exemplars to inform educators and designers working toward more responsive, developmental learning environments.

Springer Nature Switzerland AG • Book

Brad Hokanson

An edited collection centering inclusive learning design. Contributors examine social justice, equity, and community perspectives in learning experience design (LXD), presenting strategies, cases, and frameworks for designing more just learning environments.

Springer • Book

Brad Hokanson

This volume explores learning through an interdisciplinary lens—spanning design, engagement, and definitions of learning. It connects concepts from design and educational technology to emergent practices such as MOOCs and ubiquitous learning, with cases and theoretical chapters for researchers and practitioners.

Routledge (Taylor & Francis) • Book

Brad Hokanson

Textbook for learners and instructors designed to demonstrably increase creative thinking ability, emphasizing divergent thinking. Organized as a semester‑long progression, the book combines concepts, exercises, and habits to stretch cognitive flexibility and creativity in individual and collaborative contexts.

New Ecology for Education — Communication X Learning (Springer) • Chapter

Brad Hokanson

Springer (Educational Communications and Technology Series) • Book

Monica W. Tracey, Brad Hokanson

Edited volume exploring a shift from educational design to learning design, emphasizing learner‑centered, ubiquitous, and inclusive experiences. Case studies examine pedagogy, collaboration, mastery learning, ubiquitous/STE(A)M approaches, virtual service learning, and other directions that model future‑oriented learning design.

Educational Technology • Journal

Brad Hokanson

This article argues that questions function as educational technology: when systematically structured and used, they shape learning and skill development. It reviews common classroom questioning practices, more complex strategies that engage learners, and applications in online and computer‑based settings, culminating in a research‑informed taxonomy to guide effective question use.

Springer • Book

Brad Hokanson, Andrew S. Gibbons

Edited volume that foregrounds design thinking, design processes, and studio‑based approaches as foundations for educational technology. Contributions explore methods and cases that extend instructional design toward richer learning experiences across contexts.