Colin M. Gray

  • Associate Professor; Program Director, HCI/d (MS & PhD track), Indiana University Bloomington
  • Guest Professor, Beijing Normal University
  • Visiting Researcher, Northumbria University

[email protected]

scholar.google.com/citations?user=4teLkAcAAAAJ

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Other Works
Awards & Honors
CNIL-Inria Award for Privacy Protection

CNIL and Inria

2025
Best of CHI Honorable Mention

ACM Conference on Human Factors in Computing Systems (CHI)

2025
Charles B. Murphy Award for Outstanding Undergraduate Teaching (Department award)

Department of Computer Graphics Technology, Purdue University

2023
Best Paper Award

ACM SIGCHI Conference on Designing Interactive Systems (DIS)

2023
Good to Great Award

Purdue Polytechnic Institute

2021
Outstanding Design Case

AERA SIG Design & Technology

2021
Outstanding Faculty Leadership in Globalization

Purdue Polytechnic Institute

2020
Honorable Mention

ACM SIGCHI Conference on Designing Interactive Systems (DIS)

2020
Exceptional Early Career Award for Undergraduate Teaching

Department of Computer Graphics Technology, Purdue University

2019
Best Diversity Paper Nominee

American Society for Engineering Education (ASEE)

2016
Instructional Systems Technology Dissertation of the Year Award

Indiana University

2015
Award for Outstanding Service to the Division

AECT Design & Development Division

2013
NSF Early Career Symposium Sponsored Attendee

AECT International Convention

2013
ECT Foundation Qualitative Inquiry Award

AECT ECT Foundation

2013
Presidential Service Award (Design & Development Division)

Association for Educational Communications and Technology (AECT)

2012
Past Positions

Associate Professor, Purdue University

2021–2023

Visiting Researcher, Newcastle University

2017–2023

Assistant Professor, Purdue University

2015–2021

Postdoctoral Research Associate, Iowa State University

2014–2015

Research Assistant, Indiana University Bloomington

2012–2014

Graduate Assistant, Indiana University Bloomington

2011–2012
Education
Ph.D., Instructional Systems Technology
Indiana University Bloomington (2014)
M.Ed., Educational Technology
University of South Carolina (2010)
M.A., Graphic Design
Savannah College of Art and Design (2008)
B.S., Graphic Design
Bob Jones University (2005)
Biography

Colin M. Gray is an Associate Professor in the Luddy School of Informatics, Computing, and Engineering at Indiana University Bloomington, where they direct the Human-Computer Interaction design (HCI/d) program. Their research spans human–computer interaction, instructional design and technology, and design theory/education, with a central focus on design learning and practice, dark patterns, and ethics in UX. Gray also serves as Guest Professor at Beijing Normal University and Visiting Researcher at Northumbria University, and previously was a Visiting Researcher at Newcastle University. They lead the UXP2 (UX Pedagogy & Practice) Lab and frequently collaborate with regulators and nonprofits on deceptive design. Pronouns: they/them. citeturn6view0

Theories & Frameworks
Ethicography

A method/framework for analyzing value discovery and ethical considerations in design decisions, developed to trace ethical argumentation and value tradeoffs in UX practice.

Introduced: 2019
Decisive Constraints for Ethical Design Methods

A structured approach to creating or adapting design methods by intentionally introducing constraints to foreground ethical impact in the design process.

Introduced: 2022
Research Interests
  • Aesthetics
  • Critical Theory
  • Dark Patterns (Deceptive Design)
  • Design Ethics
  • Design Theory in Instructional Design
  • Design-Based Research
  • Human–Computer Interaction (in Education)
  • Learning Experience Design (LXD)
  • Learning Sciences
  • Naturalistic Inquiry
  • Research Methods
  • Transdisciplinary Design Education
Peer-reviewed Journal Articles & Top Conference Papers
7

Journal of Applied Instructional Design • Journal

Elizabeth Boling*, Colin M. Gray

Positions Learning Experience Design (LXD) not as a separate field but as a distinct philosophical stance within instructional design. Using concepts of design knowledge and philosophy, the article discusses how LXD can enrich ID practice and scholarship while coexisting with other philosophies.

Proceedings of the ACM on Human-Computer Interaction (CSCW) • Journal

Colin M. Gray

This paper presents an end-user–centered account of manipulation in digital services, extending notions of dark patterns. Through an English and Mandarin survey (n=169) and follow-up interviews, the authors analyze felt experiences of manipulative products and develop a continuum of manipulation grounded in qualitative insights and quantitative analysis. The work culminates in implications for research and policy and guidance aimed at empowering users to assert more autonomy in their digital experiences.

ACM Conference on Human Factors in Computing Systems (CHI) • Conference

Colin M. Gray

Consent banners are ubiquitous features of web interactions, yet perspectives from design, user studies, and law are rarely integrated. The authors mobilize the language of dark patterns and use interaction criticism to analyze three common types of consent banners through designer, interface, user, and social-context lenses. They reveal tensions among legal, ethical, and design guidance, identify where dark pattern strategies manipulate users away from their interests, and point to opportunities for transdisciplinary dialogue that can translate matters of ethical concern into public policy.

ACM Conference on Human Factors in Computing Systems (CHI) • Conference

Colin M. Gray

Interest in critical scholarship on UX practice is expanding, yet vocabulary for describing and assessing criticality is lacking. This paper outlines the limits of a specific ethical phenomenon known as “dark patterns,” in which user value is supplanted by shareholder value. Using a corpus of practitioner-identified cases, the authors perform a content analysis that reveals a wide range of ethical issues often conflated under the umbrella of dark patterns and a shared concern that UX designers can become complicit in manipulative or unreasonably persuasive practices. They conclude with implications for UX education and practice and a call to broaden research on the ethics of user experience.

Educational Technology Research and Development • Journal

Elizabeth Boling, Colin M. Gray

The paper argues for a heightened view of designer responsibility and design process in an ethical framing within instructional design and technology. Drawing on methods and frameworks of ethical responsibility from the broader design community, the authors analyze design cases to demonstrate how ethical concerns frequently arise in authentic practice. They propose increased documentation of design precedent and the use of critical designs to foreground ethical and value-related concerns in instructional design education, research, and practice.

ACM Conference on Human Factors in Computing Systems (CHI) • Conference

Colin M. Gray

As interest grows in UX work practices, this study examines how UX designers conceive of design methods and which are essential as baseline competencies for beginners. Based on interviews with practitioners across companies and experience levels, the paper proposes an appropriation-oriented mindset that drives the use of tool knowledge to support practice in varied corporate contexts. The analysis contrasts methods in use versus those forming a beginning competency set, and frames an agenda for research and education that emphasizes adaptive, situated method use over rote, deterministic procedure.

Performance Improvement Quarterly • Journal

Elizabeth Boling, Colin M. Gray

An exploratory field study observed eight practicing instructional designers at two consulting firms to characterize design practice on its own terms. Using Nelson and Stolterman’s design judgment framework, the analysis shows judgments occur frequently, often in clustered or layered ways rather than as discrete events. Judgments were shaped by firm context, designer role, and project/client factors.

Other Works
2

Routledge/Taylor & Francis • Book

Elizabeth Boling*, Colin M. Gray

Curates historical design cases that serve as precedents for the field. The volume situates cases across 130+ years, presenting concrete artifacts and contexts to build designers’ precedent knowledge and inform contemporary design and pedagogy.

Routledge/Taylor & Francis • Book

Elizabeth Boling*, Colin M. Gray

Edited collection presenting narrative design cases of studio pedagogy across disciplines. Provides curated cases, discusses studio concepts and commonalities, and addresses concerns and emergent views on studio teaching. Serves as a resource for adapting studio methods in higher education.